Identity
SHAFAA PROJECT | Mental Wellness
Canadian premium brand SHAFAA champions the mindful use of natural psychedelic mushrooms for mental wellness. From inception to execution, I meticulously developed this brand, imbuing it with vibrant illustrations and colors. Each product is meticulously designed with specific symbols and usage-specific colors that symbolize and reflect the unique effects of its dosage. This approach ensures both individuality and consistency across the brand, creating a cohesive visual identity that resonates with our audience. Through SHAFAA, we encourage individuals to embark on a transformative journey of self-discovery and healing, guided by the clarity and connection fostered by our thoughtfully crafted offerings.
